OPPLE Lighting Forays Into India

OPPLE Lighting,a global integrated lighting solutions company, debuted at Light India 2014 and showcased a whole range of LED solutions for professional & consumer lighting, marking its entrance into the Indian market.

OPPLE’s first appearance at Light India 2014 marks its entrance into India, a milestone in its global expansion.

The lighting industry currently stands at 12,000cr in India, growing at a pace of 17-18%. The noticeable segment growing at a rapid pace within this is LED lighting, clocking in growth at about 41.5% as per ELCOMA. India, just being at the cusp of a transition from CFL to LED lighting provides a perfect base for LED solution makers to capitalize on the opportunity.

Sharing the company’s vision at the launch, Ms. Xiuhui Ma, CEO, OPPLE said, “We are really excited to step into the Indian market, aiming to offer international quality at affordable prices, backed by state-of-the-art technology. Our strong understanding of the industry, keen insights into regional preferences will help us build awareness amongst consumers and drive demand for quality LEDs lighting solutions in the region.”

Mr. S. Venkataramani, Chairman, OPPLE Lighting India said, “OPPLE will play a defining role in ushering in the LED transformation in the country. Our strong technology and R&D investments will allow us to cater to markets with speed and ease. We believe India is potentially a USD 500mn LED market by 2017 and we are poised to harness this opportunity. With an initial investment of INR 600 million, OPPLE will roll out 30 large format exclusive brand stores across the top 30 cities in India in next 3 years.”
 

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