The company is aiming to increase the annual appliance production capacity to 65 lakh units, it said in a media release.
This latest announcement takes the total investment of Godrej Appliances in capacity and technology expansion to Rs 1,100 crore over a period of six years.
Home grown white goods maker, Godrej Appliances announced plans to invest Rs 700 crore by 2022.
Godrej Appliances plans to double the current capacity for both fully automatic top load washing machines and semi-automatic washing machines at its Shirwal and Mohali plant respectively.
The focus of the new investment is to add capacity, introduce newer technologies and carry out backward integration.
The brand also plans to introduce a new product line for fully automatic front load washing machines with four lakh annual capacity.
Godrej Appliances business head Kamal Nandi said despite the sluggish industry backdrop, it has delivered good growth rate in the past and will strive to continue on that trajectory.
For refrigerator, the brand further intends to augment the production capacity of both its premium and mass range by 33%. The investment is also directed towards manufacturing of power efficient chest freezers.
This investment broadens Godrej Appliances’ capability and reflects our commitment to provide customers with exceptional products, while attesting our alignment towards make in India.
Part of the outlay will be for backward integration of air conditioners at the Shirwal factory.