Digital River, a global provider of Commerce-as-a-Service solutions, is increasing its offerings in India through a partnership with local ecommerce provider Net Distribution Services. The partnership, which combines Digital River’s Global Commerce platform with NDS’ reseller services and local ecommerce expertise, will enable global merchants to offer preferred payment methods and local customer support services for branded online stores dedicated to the sale of products in India.

“We are committed to continuing to extend our geographic reach and open opportunities for our clients in emerging markets such as Brazil, China, India and Russia,” said Thomas Peterson, executive vice president and general manager of commerce at Digital River. “In combination with NDS, we can now offer merchants a local alternative to online marketplaces in India, a market known for complex ecommerce regulations. Our direct-to-commerce solution enables them to develop a local store presence while maintaining control over their marketing, pricing and partner strategies, and creating a best-in-class online experience for shoppers in India.”

“Ecommerce is evolving at a rapid pace in India,” said Ajay Miglani, chief executive officer of NDS. “We are very excited to be working with Digital River to deliver a high-performance ecommerce solution to the market and accelerate our clients’ online expansion plans.”

Together, the companies launched a localized online store for Trend Micro, a global leader in security software and solutions. Through the store, shoppers from India will be able to access more than 80 domestic payment methods, purchase and download software to PCs, tablets and mobile devices, as well as access local customer support and order processing services.