Online hotel bookings to more than double by next year: ICRA

Online hotel bookings in India are expected to jump two-fold by 2016 due to the increasing penetration of the internet and smart phones, according to a report.

According to the report, titled the Emergence of Online Travel Agents, by rating agency ICRA Ltd, around 8.4 million Indians are likely to book hotels online by 2016, up from 3.5 million in 2014.

“The deepening penetration of internet usage and smart phones in India has led to increased booking of hotels through online portals and applications in recent times,” said the report.

Travellers are increasingly using the internet to research and book flight tickets and hotel accommodation, swapping traditional travel agents for online travel agents, it added.

This is also expected to push the size of the Indian online hotel industry to $1.8 billion by next year from the current $0.8 billion.

At present online bookings account for 16% of the hotel booking and this is expected to grow to 25% by 2016.

At present, Makemytrip has a 47% share of the total online hotel booking market while the rest is shared Cleartrip, yatra.com and Goibibo, according to the report.

Add Comment

Click here to post a comment

All * fields are Mandatory.

*Name :
*E-mail :
*Website :
*Comments :
Please Enter Text Shown :
 
 

 

Trade Fairs in Africa

Advertisment

CLADDING PROJECTS PRIVATE LIMITED

JK FENNER INDIA LTD

KAMIKA INTERNATIONAL

LAKSHMI TRANSFORMERS AND ELECTRICALS

MEENAKSHI POLYMERS PVT. LTD

NELSTER WELCON

RAAJ INDUSTRIAL LUBRICANTS LTD