With this deal, Jazzmyride becomes the National authorised distributor of Hella products for On-Line Users in India, across all online e-commerce platforms including marketplaces like Amazon, Flipkart, Snapdeal, Shopclues, etc.

 

This tie-up will also help in tackling counterfeit products proliferation as Jazzmyride shall be ensuring direct inventory flow to the end customer, thereby also maximizing the supply chain efficiencies, said the company.

 

“An On-Line Retailer like Jazzmyride.com having complete focus in Auto Spares & Accessories Category, compliments perfectly with our successful and strong Off-Line Network presence in the Indian Auto Aftermarket, across the country. We are very hopeful of this partnership to provide extremely positive consumer experience for On-Line users,” says Rama Shankar Pandey, MD-Hella India Lighting.

 

Jazzmyride's Sunil Dhingra adds “We are pleased to associate with Hella in furthering their expansions in the digital sphere, as well. Hella has an experience of over 50 years of its presence in Indian market, something that Jazzmyride can enhance with it’s comprehensive solutions."

 

"In these five decades, Hella INDIA has successfully created a niche in providing world class products and Aftermarket Solutions. This acts as a beneficiary move with Jazzmyride capitulating on experience and Hella leveraging on exposure. Such affilations are set to usher in a revolution in the online automotive sphere.”